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Croma

Croma
Iago Román
Traballo Fin de Estudos.
Ensinanzas Superiores de Deseño Gráfico. curso 2015-2016

Croma just arrived, and it’s here to turn it all upside down!
Croma is the new Galician television channel, with a brand new identity, feel and structure aiming to refresh and innovate its previous standard. Making an active use of digital and social media, Croma stands as an user-oriented experience, allowing its wide-range youth target to pick up at will their favorite contents.
Based on a chromatic code, the digital platform provides all sort of content, embracing all stages of young age.
From kids to young adults, Croma gathers them all in a unique space, where digital media, galician language and users themselves are the main protagonists.
Croma’s commitment with Galician culture is one of the main spots of the project. A restyled brand, an avant-garde point of view, and a selection of the best -all in galician- content, making it a cultural supportive medium.

Croma – David from EASD Antonio Failde Ourense on Vimeo.

Croma – Mascota from EASD Antonio Failde Ourense on Vimeo.

Croma. Conversa from EASD Antonio Failde Ourense on Vimeo.

Croma – Pastillas from EASD Antonio Failde Ourense on Vimeo.

Croma – Parque Infantil from EASD Antonio Failde Ourense on Vimeo.

Croma – Metaball from EASD Antonio Failde Ourense on Vimeo.

Croma – Cortinilla Informativa from EASD Antonio Failde Ourense on Vimeo.

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